Election Day Approaches

Date: October 05, 2022

Small business is a powerful political force in Colorado

Election Day approaches fast. Did you know:

  • The 2022 Gallup Poll found 68% of Americans having a great deal or quite a lot of confidence in small business as an institution. Small business was the highest ranked institution in this year’s survey, and topped organized labor (28%), banks (27%), and big business (14%).

  • Nearly nine in ten adults (89%) report a positive view of small businesses, according to Morning Consult. “These positive sentiments extend across party lines … Republicans (92% positive) and Democrats (90% positive) are united in their appreciation for small business.”

  • “When it comes to determining who should represent their communities in elected office … the vast majority (59%) say they would prefer a small business owner to represent them over the CEO of a large corporation (4%), a union representative (9%) or a lawyer (6%),” according to Morning Consult.

There’s more. Check out The Power of the Small Business Voice.

October 31 is the deadline to register to vote in the November 8 General Election. That gives small-business owners time to do what they do best in the campaign season—Educate those around them.

NFIB members are particularly adept at the task. In its 2022 TradeMarks study measuring association effectiveness in achieving the
public policy priorities of its members. APCO Worldwide ranked NFIB:

  • No. 1 in member mobilization
  • No. 1 in multilateral impact
  • No. 1 in industry reputation steward
  • No. 1 in media relations
  • No. 1 in local impact

So, let your powerful influence begin! Here is some background information that can help.


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